Jerry has spent over fifteen years building and growing software applications and products for some of the most recognizable names in media: Gannett, USA Today, Politico, Bethesda Softworks, Vox Media, and Yahoo.
At Vox Media he built the subscriber acquisition and retention journeys behind NYmag.com, a portfolio of products and features that generated $15.6M in annual recurring revenue; he also implemented the AI that powers its conversion funnel, dynamically deciding which offer to show a prospect based on their onsite behavior. At Yahoo he built a cross-device commenting and community platform that turns readers into participants, earning $936K in advertising revenue. At Politico he built the first-party audience data applications behind $3M a year in advertising, and developed the business and investment strategy for the site's paywall. At AddThis he rebuilt the publisher tools platform, the monetization engine for a business that served fifteen million websites and held the largest data footprint on the internet behind only Google and Facebook (Meta); the rebuild lifted product activations 140%. Earlier work includes a streaming and audiobook platform delivered to more than five thousand libraries at RBmedia, recommendation and loyalty systems at Bethesda Softworks, and the products that grew USA Today's Travel and Sports sections past one hundred million monthly users.
Each of those results came from adopting new technology early and putting it to work: personalization and recommendation algorithms before they were table stakes, first-party data platforms before the industry followed, conversion rate optimization programs based on strategic planning and statistical discipline. He now builds with agentic AI, deep in the current generation of models and tooling, delivering complete, production-grade applications, taken from specification to launch and serving real users. The result is the strategic thinking, data-driven discipline, and process-driven execution of an enterprise-level agentic builder, applied to your practice.
humanagentic exists because agentic development changes the economics of custom software. The software a firm actually needs is shaped by how that firm works, and building it that way has never been economical for vendors, which is why the market offers generic products that fit no one or enterprise engagements priced for someone else. That arithmetic has changed. Custom, enterprise-level solutions are now economically viable for small and mid-sized practices, and building them is what this company does.
Jerry holds an MBA from Nova Southeastern University and a B.S. from the University of Florida. He lives in the Washington, D.C. area with his family.